Projekt
B2BCorporate IdentityCorporate DesignBranding / RebrandingWebdesign

LEAD Forward — Brand Identity

Business transformation can be a tricky task—or a joyous occasion—depending on who you work with. Thankfully, the team at LEAD Forward make it the latter. 

 

Challenge:

Initially dubbed Lead M&C, the transformation consultants needed our help giving their brand and visual identity some more distinction. They also needed us to help rebrand their sister company, AI Consultancy Lead ML (see our case “One Thousand” for more on that). 

 

Solution:

Renaming the company LEAD Forward, and creating a new visual identity that reflects their holistic outlook on transformation. A fully redeveloped website makes their services even more enticing.

 

Outcome:

A new brand that is ready to help organizations everywhere launch change. LEAD Forward.