Underneath every home is treasure to be found: in the form of geothermal heat that can be turned into sustainable energy for generations. It’s free, endless, and infinite.
This is Die Unendliche.
Challenge:
Geothermal energy may seem nebulous and mysterious to the average person, even if they are interested in exploring sustainable energy.
Solution:
We created a visual identity that turned the mystery of geothermal energy production into magic. So we opted for bold typography and unexpected layouts, and created an ethereal, rainbow tinted 3D key animation for their homepage to give this impression.
Outcome:
A visual identity that is as fascinating and magical as the product they’re selling.
Die Unendliche: under every home is treasure to be found.